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In the heart of Yalobusha County, where small-town charm meets Southern celebration, Water Valley is gearing up once again for one of Mississippi’s most beloved summer traditions—the Watermelon Carnival, now in its 51st year. Always set for the first Friday and Saturday in August, this iconic event transforms historic Main Street into a lively festival that draws an estimated 20,000 visitors annually.

Nestled in the storied hills of Oxford, Mississippi, sits one of Mississippi’s most intriguing homes, Rowan Oak. The antebellum-style home was built in 1844 by Irish immigrant Colonel Robert Sheegog and is most popularly known as the longtime residence of Nobel Prize winner William Faulkner.

The University of Southern Mississippi (USM) Center for Fisheries and Research Development (CFRD) and the Mississippi Aquarium are gearing up for Shark Weekend, set for Saturday July 26, and Sunday, July 27. CFRD has collaborated with the Aquarium on this fin-tastic event since the Aquarium opened five years ago.

Congratulations to Landon Harmon, a recent graduate of of East Union Attendance Center, for being selected by the Washington Nationals as the overall #80 pick in the Major League Baseball draft. 

Mississippi shoppers, mark your calendars! The 2025 Sales Tax Holiday is happening next weekend—from Friday, July 11, through Sunday, July 13—giving you a chance to score some serious savings.

In Mississippi, the Fourth of July is more than fireworks and barbecue—it’s a day that blends patriotism, community, and tradition in a way that feels deeply personal to the people who call the Magnolia State home.

It’s that time of year again—when grills are sizzling, flags are flying, and the night skies over Mississippi explode with color and sound. The Fourth of July brings out the best in Southern celebrations, and this year, 2025 is shaping up to be one of the most exciting yet. Across the Magnolia State, communities are pulling out all the stops to celebrate Independence Day with fireworks displays that are free, family-friendly, and downright dazzling. Whether you’re looking for small-town charm or a riverfront showstopper, here’s where you can catch fireworks in Mississippi this July.

Independence Day is one of America’s most important and celebrated holidays. On this day, we celebrate our freedom from British…

The Mississippi Main Street Association (MMSA) celebrated downtown revitalization success and announced statewide award winners at its 2025 Annual Awards Luncheon at The South in downtown Jackson. 

On the morning of April 27, 2022, Mississippians across multiple counties looked up—and then ducked for cover. What they saw (and heard) wasn’t thunder, a plane, or a storm rolling through. It was something far more dramatic: a blazing fireball tearing through the atmosphere at 55,000 miles per hour. Moments later, a deafening boom cracked across the sky. Windows rattled, homes shook, and the phones started ringing. Had something exploded? Was it an earthquake? The answer came from above.

School is officially out, and summer break has arrived. In usual fashion, camp season has begun. Mississippi has a variety of specialty camps for youth—ranging from fine arts to STEM‑centered programs. Business owner Jennifer Clark has created a one‑stop shop for parents called the Pine Belt Kids Central—a database packed with valuable information on how to involve your children in statewide activities. Below are three summer camps pulled straight from this resource that will help brighten your children’s summer.

Yep, I am head over heels in love with The Local Lemon, based out of Saltillo, Mississippi.

Now, I am fully aware that there are other new-fangled drink options, but nothing says “summertime” quite like a big ol’ glass of freshly squeezed lemonade. And I got my first taste of “summertime” this past week when The Local Lemon pulled into the Cadence Bank Arena to offer participants at the AFA Activate Summit some afternoon refreshments.

f you’re in need of a little pick-me-up—or let’s be real, a brain-freezing scoop of happiness—look no further than Chill Sloth Ice Cream & Smoothies in Wiggins, Mississippi. This isn’t your average stop for sweets. It’s a whole vibe—a rainforest escape in the heart of South Mississippi where you’ll find frozen treats, tropical flair, and a surprisingly adorable celebrity resident named Sammy.

Swimming is a popular and beneficial activity for the summer. It’s a great way to beat the heat, stay active, and enjoy the outdoors. Swimming offers numerous health benefits, including improved cardiovascular fitness, increased muscle strength, and enhanced flexibility, as well as a refreshing way to spend time with family and friends. It is also a growing competitive sport in Mississippi for student-athletes of all ages. 

Fairs are not only fun. They evoke feelings of nostalgia. For many of us, some of our favorite memories are from the fair. Thankfully, fairs are not a thing of the old times. They are still alive and well— thriving and flourishing, even. The Neshoba County Fair is one of Mississippi’s most anticipated fairs. 

Pucker up, Mississippi, because it’s time for the 6th Annual Mississippi Pickle Fest 2025.