Step into a unique slice of American history, nestled in the heart of Northeast Mississippi: the state’s oldest and only operational drive-in theatre. With a population of around 3,000, Iuka proudly hosts a one-of-a-kind cinematic experience, drawing in movie enthusiasts who yearn for a distinctive way to savor their favorite films.
Unlike the typical cineplexes, the Iuka Drive-In is a humble, family-owned establishment boasting just a single screen. Imagine the dedication it takes to drive three hours every weekend to ensure a family business is running. That’s the exact commitment Leslie Curtis Sr. demonstrates, as he drives from Waverly, Tenn., to open and close the Iuka Drive-In each weekend.
Photo credit: Iuka Drive-In FB
For Leslie Curtis Sr., the importance of being a part of living history is not lost. As the owner of the only drive-in still in operation in Mississippi and one of the few remaining in America, he recognizes the urgency and significance of preserving this cultural icon.
The drive-in has been a focal point of Tishomingo County history since the early 1950s. According to Curtis, it was built by the Jourdan family of Iuka and was once a popular place for families and teenagers. Curtis’ son, Leslie, rents the theater and land from Bubba Jourdan. Leslie owns the Pink Cadillac Drive-in in Centerville, Tenn., and another theater in Alabama. The Iuka Drive-In is not just a movie theater, but a living testament to the rich history and culture of the area.
Curtis says his family has been in the movie business since 1975.
“Our goal is to continue doing the business, but we need to be trying to keep drive-in theaters from going extinct,” said Curtis, who has also owned walk-in theaters.
The Iuka Drive-In was once a local hot spot, but it now has a more significant role since it’s the only drive-in movie theater operating in Mississippi. The historical spot attracts customers from all across The Magnolia State.
It costs around $3,000 to $4,000 to bring a movie to the drive-in, so concessions are convenient and crucial to the drive-in’s operation. The nostalgic concession stand, modestly priced, sells nachos, hamburgers, hotdogs, popcorn, lemonade, other drinks, and candy.
The drive-in is open Thursday, Friday, and Saturday nights. Two movies, a mix of new releases and classic films from various genres, cost $10 per adult, and children 12 and under can watch the movie for free.
The Adams family encourages everyone to experience the drive-in movie experience as it is a dying piece of Americana history. They are doing everything they can to keep the Iuka Drive-In up and running for locals and visitors to enjoy.
